I've spent my career at the intersection of sales, storytelling, and strategy.

In 2013, I walked into a real estate career with zero experience and maximum confidence. Classic.

In my second year, I grew into a sales team leader and consistent top producer — selling millions in GCI year over year — by treating marketing like a quota. Every activity had to tie back to revenue, or it didn't make the plan.

In 2020, I made a hard pivot. Became a StoryBrand Certified Marketing Guide. Traded door knocking for content strategy.

But my sales journey taught me what marketing school rarely does: people don't buy products, they buy belief. They buy into a vision, a voice, a brand that makes them feel understood. That insight pulled me out of the sales seat and into the world of content writing, where I could help build those beliefs at scale.

Getting started, I cut my teeth in the agency space, working across a wide range of industries and clients — a pace that sharpens you fast. You learn to think in many voices, adapt quickly, and find the story worth telling no matter the product or audience. Eventually, that work evolved into something more focused: partnering with global brands navigating the demands of B2B, SaaS, and the broader tech landscape.

Today I run Write Brand Marketing, where I help companies find their voice, earn trust, and build something meaningful in their market — not just rank for keywords nobody cares about.

Outside of work: I'm at the gym daily, and I'm almost always mid-book (something in the neighborhood of business, marketing, or leadership).

I currently live in Alpine, Utah, which is exactly the kind of place that makes it easy to step away from a screen and remember what you're working toward—mountains on the doorstep, a tight-knit community, and enough beauty to keep things in perspective.

I'm a wife, mom, and a proud University of Utah graduate. I believe where you come from — the grit, the hustle, the lessons — matters as much as where you're headed.

If you're building a brand that wants to stand for something, I'd love to be a part of that conversation.